
Digital Marketing That Meets You Where You Are.
Digital Marketing That Meets You Where You Are.
Industries we Serve.
At The Lily Effect, we don’t believe in one-size-fits-all. Every industry has its own pace, challenges, and customer behaviour, and your digital marketing should reflect that. We combine strategic insight with creative execution to help brands in diverse sectors grow.
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We help retail brands cut through the noise with scroll-stopping content, strategic ad funnels, and a clear brand voice. Whether you're launching your first product or scaling an established store, we design digital journeys that convert browsers into loyal customers.
Typical services:
Social media strategy & management
Meta and Google Ads campaigns
Email marketing & automation
Launch planning
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In hospitality, experience is everything. We create digital strategies that capture the vibe of your venue and turn your audience into guests, again and again. From visuals to voice, we help restaurants, bars, hotels, and cafes build a magnetic online presence.
Typical services:
Instagram-first content & short-form video
Paid ads to drive bookings
Local SEO for visibility
Menu or offer promotions
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You’ve built a brand people believe in, now it’s time to be seen. We create strategy-led campaigns that reflect your brand’s aesthetic, connect emotionally, and drive product or service demand across social and search.
Typical services:
Branded content creation
Influencer collaboration strategy
Social ads for e-commerce or bookings
Community engagement
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B2B or B2C, we help tech brands simplify their message and amplify their reach. Whether you're pre-launch or scaling, we translate features into benefits and build clear digital funnels that convert.
Typical services:
Funnel mapping & campaign planning
Paid acquisition strategy
LinkedIn content & paid ads
Landing page optimisation
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Trust and clarity matter in these sectors. We create content that educates, reassures, and motivates action, whether you're a private clinic, coaching brand, or online learning platform.
Typical services:
Content planning with ethical positioning
Targeted ad campaigns (Google & Meta)
Thought leadership & storytelling
Conversion-focused design
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You’ve built a business on expertise, now it’s time to amplify it. We create strategic digital marketing campaigns that build authority, attract the right clients, and position you as the go-to in your field. Whether you're growing a consultancy or scaling a service-based brand, we help you communicate value clearly and confidently across every touchpoint.
Typical services:
Thought leadership content & messaging
LinkedIn and Google Ads strategy
Lead generation funnels
Website copy & conversion optimisation